The world of social media is a vast and varied place and it’s become crucial for businesses and organisations to keep up with trends and platforms. But where do you start? Who is the target audience? How do you grow your social following and maintain interest? Here are a few things we’ve found beneficial, hope you do too.
For most, it is the dominant players – Facebook and Twitter – which are utilised to help grow and promote their businesses. However, there are several other platforms, lurking in the shadows which despite being overlooked are jam packed with features specifically designed to help you and your business excel. If you’re in business, LinkedIn might just be the way forward.